Save today – Protect tomorrow –

Talk Green

Talk Green work directly with home owners, but were looking to grow their connections with regional estate agents. So new branding had become a top priority. They specialise in producing energy performance certificates and floor plans and are also an approved Green Deal provider. Being able to offer these services to agents would be a good way to grow their business.

Background

The owners felt that if they could approach prospective partners with new branding, it would make them look more professional. It would hopefully help them get a foot in the door.

The directors felt their existing branding looked a little too ‘homemade’ and didn’t give the right impression. The business was rapidly expanding and they wanted a new brand to be more dynamic, contemporary and colourful to match their ambitions.

Talk Green’s old logo

Our solution

Numerous logo design options were provided, which were put out to their contact sphere to be voted on. The logo they settled on was the unanimous winner by far and they feel it encapsulates everything about their business moving forward.

Following this process, we went on to design a set of stationery and brochures as well as outdoor and press advertising. We also created a set of icons and a colour scheme for each of their four main services.

Throughout the design, we utilised the dynamic shape and colouring of the leaf and considering the company name, green had to be the primary colour. For contrast we sat it with a dark grey (Pantone 432).

Client feedback

The design work BLU:72 have created for us is perfect. Exactly what we were looking for. We can now confidently target a broader market in the East Midlands and further afield. We’ve always believed the service we offer is good, but we now look the part as well. BLU:72 have well and truly made our business ‘look the business’!

Gareth Clarke, Director – Talk Green Ltd.

Check out their website for further information on what Talk Green can offer here.